Callers expect customer contact and support centers to handle their calls rapidly, efficiently, and professionally. They are likely to lose patience if their customer records cannot be found quickly. Address inaccuracies cost you time and money - rather than generating goodwill, customer contact activities that are based on bad address data will have a negative effect on the relationship with customers and the image of your company. Accurate contact details are the corner stone for the effectiveness of a range of business activities.

Global Address from Harte-Hanks is an international address management tool for rapid entry and accurate verification of addresses, which are held in postal address files of supported countries.

Global Address solutions are designed to help you tackle a wide range of address intelligence issues. For example, you may want to
► provide optimal speed and quality at address entry,
► ensure reliable delivery of mail and packages and reduce returned mail,
► qualify for postal discounts,
► protect your online business from identity fraud,
► analyze retail customer trends,
► optimize your customer or contact databases.

Global Address solutions are developed to focus on providing full and deep international coverage while remaining technically flexible. Global Address software captures and cleanses name and address data for 238 countries and territories and can append enhancements such as international geo-positioning and time-zone data. Unicode capability, combined with extensive data sets from the Global Datastore, enables processing in all major character sets, including non-Roman based languages such as Chinese, Hellenic and Russian. 


Global Address Interactive

Call center agents can save up to 80% of the keystrokes needed to enter a customer’s address into their CRM system by using Global Address Interactive. Fewer keystrokes results in quicker calls, reduced costs, and happier customers.

Global Address Interactive is a rapid-key, address entry tool that generates accurate postal addresses from as few as eight keystrokes.

Unique International appeal
► Very broad global coverage - Address data is drawn from an international data repository which includes names, addresses, and time-zones for 238 populated countries and territories worldwide.
► Location data - Global Address Interactive offers geocoding functionality for more than 55 countries, which means you can perform immediate analysis of where your customers are located in order to develop and manage improved sales and marketing activities.

Easy to use
► Global Address Interactive has a very simple and intuitive user interface.
A simple, compact dialog box allows you to conduct intelligent searches which look for complete addresses using a single line of input as its search criteria. Enter in the text box whatever address data is available and Global Address Interactive will show a list of possible addresses for you to select.
► Stand-alone and integrated address capture.
► Intelligent-based and component-based searching.
An ‘advance search’ filtering tool for individual address components - such as house number, street, city, postal code, etc.
► Enter data through a single or multiple key-press

Fits any IT environment
► Global Address Interactive integrates into any software or online environment.
► Integration with terminal emulators as well as Windows® application
► Global Address Interactive can be implemented on site at your own location or accessed as a hosted solution.
► INSTANTintegration - Using a simple drag and drop setup tool and key sequence recorder, Global Address Interactive will quickly and easily integrate to send accurate data instantly to other third-party applications, eliminating the time and expense required for additional development.


The International Address Quality Server

The International Address Quality Server is the backbone of all Harte-Hanks Global Address solutions. It will help you to enhance the accuracy of your worldwide name and address data by simultaneously processing information from any number of countries and languages. The International Address Quality Server enables you to capture, cleanse, format, and enhance name and address data - in the call center, on your Web site, or in the back office.

The International Address Quality Server can also append information such as international geo-positioning and time-zone data for many of the world’s countries and territories - an increasingly important function that our clients use to improve the effectiveness of marketing and customer relationship activities. Country data are sourced from Tele Atlas, Navteq and other leading suppliers of digital map data and dynamic content for navigation and location based solutions.

The International Address Quality Server is capable of functioning across multiple platforms. This allows our solutions to be integrated into virtually any third-party application or your own proprietary solution. This can be performed on many platforms using the C, C++, COM, XML, .NET™, Java™ or WSDL/SOAP APIs and is supported on all leading Microsoft® Windows®, UNIX®, and Linux® platforms. Unicode capability means that the International Address Quality Server can process not only Roman-based languages, but also languages in the emerging regions of Asia and Eastern Europe. Every major alphabet and character set is available.

Architecture of The International Address Quality Server